The Outdoor Look
Transform your outdoor space
The Challenge.
The Outdoor Look are an innovative and contemporary garden design company, specialising in providing the highest quality artificial garden solutions to transform your modern outdoor space.
When approaching unit36 they had plenty of traffic through their Adwords campaign however very few sales and not many organic website visits. The Outdoor Look came to unit36 with the following goals in mind:
- New responsive ecommerce website with a more user-friendly structure
- A website created with SEO at the forefront of the design/build
- Increase visits, conversions and organic rankings
Increased Sales
Improved rankings

The Result.
The results speak for themselves with this case study. These results have been achieved within the first 3 weeks of launch.
- Increased online visibility by 34%
- Increased organic conversion rates from 0.5% to 3.9%
- Page 1 and 2 rankings for nearly all target key phrases
A strong website build was required in order to underpin the business objectives, minimising page load speeds, optimising all imagery, strong SEO sitemap, and a website built from the ground up with improving organic rankings and conversions as the main focus.